Posts tagged as:

success

To Get More Customers…Get the Customer in Your Gut

by Geoff on June 8, 2009

I was talking with a marketing executive at Intuit, the maker of Quicken, QuickBooks and TurboTax, and I asked her, “If you could change one thing about your marketing team, what would you change?” Read more…

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Get More Prospects to Say, “Maybe”

by Geoff on June 8, 2009

Looking for more sales? You might start by looking in the wastebasket.

That was the case with a popular cruise line. They had created a beautiful, expensive, elaborate cruise kit brochure and offered it free in their magazine ads. Thousands of people requested the brochure and Read more…

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