Okay, we’ve all heard the cliché, “If you fail to plan you’re planning to fail.” Of course, there’s a lot of truth there; that’s why it’s used so often that it has become a cliché.
But let’s get real. Most small business still don’t take time to develop a strategic marketing plan. They’re too busy. They’ll get around to it someday. They don’t want to take time away from taking care of customers. Or they don’t know where to start.
So what do you do if you just can’t find the time to develop a strategic marketing plan? Or if you don’t have time follow through on the plan you’ve got? Read more…
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