From the monthly archives:
When I was a kid growing up pre-Beatles, “buzz” was something the barber did to me about once every two weeks.
Little did I know that my dorky haircut then would become the “cool” marketing strategy of today! Read more…
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When you have very little to spend on marketing, how can you make sure that the advertising you do will get a lot of attention?
Here’s an idea I first came across on the roads of New Mexico in the 1960s, when I was a young boy in the backseat of our family car. Read more…
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